Improve Sales Performance and Revenue by Coaching Average Performers


If your goal is to create a higher-performing sales team, focusing on your top closers is far less effective than engaging your average or "middle-tier" sales reps. Why? Greater numbers and more room for improvement make this part of your sales team a much more likely source of significant revenue growth.

In this eBook, we review the untapped potential of a sales team's “middle tier" and the ways in which new technologies are helping to transform sales behavior and drive new revenues.